Why FemTech?
Forget the notion of Femtech being some niche market! With 3.8 billion women flexing their $20 trillion financial muscles, it's time for a reality check: Women control 85% of consumer spending and make 80% of healthcare decisions (not to mention, expecting mamas are willing to shell out 80% more on healthcare than men).
Surprise, surprise: recent research reveals Femtech is actually *twenty times* more undervalued than we thought. That's right—FemTech has scored 105 company exits, averaging a jaw-dropping value of $301 million per exit. In the past two years alone, we've witnessed 20 FemTech Unicorn gallops!
So, if someone dismisses your femtastic idea as too niche or lacking an audience, like half the world's population isn't enough for them -resist the urge to smile politely (haven't we all grown tired of smiling at ignorant white men?!) When life hands you sexist misconceptions, just flip the table and dial up your Femtech sisters at The Love Company!
Half of humanity, after all, deserves more than just a passing thought in the world of healthcare. From preventive measures for those irksome ailments to medical advancements that save lives, prioritising the well-being of our ladies should be a no-brainer. Remember, behind every healthy woman, there lies a flourishing family and a thriving community.
Why Female-led?
Ladies bring home the bacon - and then some!
For every buck invested, femme-fueled start-ups make it rain 78 cents in return - a whopping 47 cents more than their male counterparts (BCG). These fearless females not only soar higher and faster but also lead their companies to 21% more growth and a lustrous 33% spike in profitability.
These girl-boss enterprises rake in double the revenue and boast a 35% higher ROI, all while curating a work culture with 22% less employee turnover (BCG). Talk about a win-win situation!
Flexing their entrepreneurial muscles, female founder exits jumped by 16% (YoY) while their male cohorts witnessed a 2% dip between 2019 and 2020. Not to mention, these ladies charmed investors with a median 5.1X return and a swift average exit of just 4 years (Femtech Focus 2021).
Let's face it: women are good investments.
Too Taboo?
Ah, the venerable patriarchs! Hail to the stuffy old white men for minding their own business and letting the sextech industry bloom like a titillating flower! Their blissful ignorance and conservatism has left the sextech industry blooming like a desert flower after a rare rainstorm. Ladies (and gents), prepare to regain control of your pleasure and sensuality! With a steamy $30 billion market in 2020, sexual wellness is confidently strutting toward a worth of $U26 billion by 2026, growing 8% annually.
No recession shall stand in the way of our passion pit stops! When unemployment hit 10% in 2008, it only fuelled our collective desire to spice things up. Condom sales blew up like balloons in 2009, while sex toy sales climaxed at a 185% increase during the covid pandemic. We became insatiable, with a 850% online search spike for "sexual wellness" in March 2020.
The era of self-pleasuring and self-care is upon us. Research proves that for millennial women, unlike previous generations, they see pleasure as a necessity not a luxury. An orgasm a day keeps the doctor away! The Big O once per week can reduce chances of heart attack by 50 percent!
And it’s a real trend. History shows us that as the world descends into chaos, the loins urge the masses to seek comfort! After the 2016 US election, we doubled down on those Google searches for "Self Care" and slapped that hashtag on Instagram over 18 million times! Rejoice, for we have retaken the keys to our libidos and there's no stopping us now! #selfcare indeed.